Jumbo Loan 2019
The main target audience for Amerant Bank Jumbo Loans are homeowners with potential to purchase a new home of over $500k in the areas of South Florida and Houston, TX.
To increase new leads and customer touchpoints, we additionally targeted consultants around the main target audience. Some of these consultant profiles are realtors, lawyers, property managers and accountants.
We communicated Amerant as an enabler of the deal benefiting not only the end client but also the service providers around the purchase.
Emails & Landing page