TED (www.ted.com) - The prestigious non-profit, creator of the world’s largest conference cycle, decided to test its format on TV and decided to do it first in Spanish. To this end, it crafted and agreement with US network VME, governed by public broadcasting laws. VME opened up a bid to produce the TV content and Beyond decided to participate in the process, venturing into the TV content production realm for the first time.
Our creative proposal was well received and won the honor of producing the first season of SoyTED: 13 episodes, one hour-long each.
Beyond was responsible for the overall production, including the design and production of the stage, program structure and set direction. We also developed all graphic guidelines, 2D and 3D animation and post production.